1. The best web analytics tools for developers, compared (posthog.com)
A lot web analytics tools hand you a pageview count and a dashboard you can't get your data out of, with a chunk of that traffic lost to ad blockers…
2. Mind the context gap (posthog.com)
Part of my job as a product marketer at PostHog is keeping tabs on what every other company in the data space is talking about. So I read a lot of…
3. Building a semantic layer: What it is and how we did it at PostHog (posthog.com)
Ask Claude, Cursor, and PostHog AI the same question: "what was our MRR last month?", and you'll get three different queries and three different…
4. The most common questions about developer marketing, answered (posthog.com)
One of the baffling things about leading the marketing team at PostHog is how often I get asked for advice. People seem to look at PostHog and say…
5. I bribe customers to talk to me (posthog.com)
Customer success managers at PostHog spend a lot of time getting customers to talk to them. This is weird because in my past post-sales roles, I sat…
6. Are agents really killing UI? (posthog.com)
The UI is dead. Or so I keep hearing: "Agents are your users now, software is losing its head , and everyone who learned Figma should start learning…
7. I didn't understand the OS I built with AI until the MCP gave it analytics (posthog.com)
For my birthday this year I got a Pimoroni Presto — a little developer gadget with a 240×240 touchscreen and not much else. I also got an…
8. We spend $45,000 on doing more weird every month (posthog.com)
"Do more weird" is an actual PostHog company value , and we have a discretionary $45k/mo budget that anyone can use to bring weird ideas to life…
9. Replay Vision watches the session recordings you never will (posthog.com)
Somewhere in your session recordings is the moment a user rageclicked a dead button and walked out. There was no error thrown, and nobody filed a…
10. How to get hired to PostHog's marketing teams (posthog.com)
Marketing roles at PostHog are competitive to a degree that surprises people. I posted on LinkedIn that we're hiring another Developer Marketer and…
11. 10,000 PRs a month is easy: How devex is evolving at PostHog (posthog.com)
Shipping cadence is accelerating at PostHog. In the last 6 months, we've gone from shipping 1,441 PRs in January to 4,725 PRs in June while increasing…
12. Repositioning PostHog (posthog.com)
As PostHog enters its next chapter , we have spent the last 6 weeks going all in repositioning as the company that makes your product self-driving…
13. The best log monitoring tools for developers, compared (posthog.com)
Every log monitoring tool does three things: collect, search, alert. If that were the whole job, this article would be one sentence long. It isn't…
14. What is a context warehouse? (posthog.com)
Data warehouses are optimized for analytics, business intelligence (BI), and data engineers. What would they look like if they optimized for AI agents…
15. The clues were there all along. Tracing is now in beta (posthog.com)
Distributed tracing is now in beta. If you've been using PostHog Logs , you probably saw this coming. PostHog starts with your user data and…
16. Our session replays are opening their own pull requests (posthog.com)
Errors are the easiest data to act on in our product improvement pipeline . They arrive with a stack trace that's groupable and says exactly what…
17. How to build a PostHog integration with the provisioning API (posthog.com)
I live on a little farm and recently built a website to sell shares of hogs. My fellow farmers are better versed in the subtle arts of soil, plants…
18. Why we rebuilt on data warehouse on DuckDB over ClickHouse (posthog.com)
PostHog's original data warehouse had a single goal: delay the moment a company needs to hire their first data engineer. It did that job for a 2…
19. The best AI observability tools for developers, compared (posthog.com)
Picture a kitchen you can't see into. Orders go in, plates come out, and when a customer sends a dish back, you're stuck guessing what went wrong…
20. What is a Scout? A technical deep dive (posthog.com)
A scout is a small agent (don't overthink that word) that looks at, wrangles, and makes sense of any data available in PostHog. It's a core component…
21. What if your product built itself? (posthog.com)
PostHog collects an enormous amount of data about your product ( analytics , session replay , web analytics , error tracking , experiments ) and…
22. Cheapest AI observability tools for developers, compared (posthog.com)
Teams shipping AI features run into the same blind spots: latency, token costs, and model failures don't show up until a user runs into them. AI…
23. Everything (and everyone) is build mode now (posthog.com)
There's a future version of you who isn't boxed into one job function. Someone who has an idea in the morning and the means to ship it the same…
24. All social media metrics are bad (posthog.com)
Picture this: your company's social media team excitedly informs you that stonks are up this month. You can see the screenshots. They're green. Holy…
25. What is AI observability, how it works, and which tools to use (posthog.com)
The problems with AI agents and apps often don't show up in normal monitoring tools: The code works, the API calls succeed, but the outputs are off…
26. We put PostHog in Slack and now everyone's an engineer (posthog.com)
Today, we're releasing the PostHog Slack app into beta. We built it for those times when a colleague flags an annoying UI quirk, or a customer…
27. In-depth: DuckDB vs SQLite (posthog.com)
DuckDB has often been called the "SQLite of OLAP". Is it an apt comparison? DuckDB and SQLite are databases with similar design principles. Both are…
28. In-depth: DuckDB vs Postgres (posthog.com)
We've made some apples to oranges comparisons over the years. None have been so diametrically opposing than Postgres and DuckDB. However, that also…
29. How autoresearch found a 3-year-old bug in our query engine (posthog.com)
A few weeks ago at a team offsite in Lisbon, we pointed an AI agent at our query engine, fed it slow queries from production, and let it run overnight…
30. Minimum viable AI observability: what to set up after shipping your first AI feature (posthog.com)
A lot of "LLM observability" content out there is written for teams running production AI at scale: enterprise governance, fancy eval pipelines…